Google is building its premium service, YouTube Red, into two new offerings: a YouTube Music streaming service, offered either for free with ads or for $ 9.99 a month, and YouTube Premium for original video content worth $ 11.99 a month. 19659002] YouTube Music is Google's most direct competitor to Spotify and comes with a redesigned mobile app and a new desktop player, both designed specifically for music. The YouTube advantage, Google argues, is that it will combine all official versions of songs with access to "thousands" of related playlists, remixes, covers, live versions and, of course, music videos. Google's AI Championship will also be integrated into YouTube Music, with the promise that the app will discover songs either for song lyrics or just for a general description like "the hipster song with the whistle".
Music discovery is literally in the foreground New YouTube music. The app's Home screen dynamically recommends new listening based on your history, location, and activities. For example, airline passengers might get Brian Eno's Music for Airports while gym rats would get something more dynamic to keep their pump running. Google also emphasizes its variety of playlists, which are also used to propose and emerge new music for the user.
In terms of pricing, YouTube Music will be a direct link to all the major music streaming platforms that are already available, priced at $ 9.99 for the premium version, which adds the free option of background listening, downloads and ad-free usage , Anyone who already has a Google Play Music subscription will receive YouTube Music as part of that membership. Play Music is not gone yet, though it's hard to see what the future will be for Google to support two services and apps that overlap to that extent.
The YouTube Premium of $ 11.99 all in YouTube Music and access to the YouTube Originals video content library. Google promises to expand the original selection to include "more, larger original series and films," including comedies, dramas, reality series and action adventure shows from the UK, Germany, France, Mexico and other countries. With YouTube Premium you are free of advertising, can play videos in the background or download them for offline playback.
YouTube Premium is the new name for YouTube Red, and Google is doing something good for its existing Red subscribers by not asking them to pay the new higher price. In countries where Red is already available, you can secure the $ 9.99 price by signing up now before YouTube Premium is available. These include the US, Australia, New Zealand, Mexico and South Korea, which will soon receive YouTube Premium. With the rollout of the new service, the following new countries will be added: Austria, Canada, Denmark, Finland, France, Germany, Ireland, Italy, Norway, Russia, Spain, Sweden, Switzerland and United Kingdom. Google indicates that additional expansion will occur later this year and beyond.
YouTube Music launches on Tuesday, May 22, in the existing YouTube Red markets with the small addition that Google in South Korea offers only $ 9.99 premium service. The other countries mentioned will receive YouTube Music "in the coming weeks".