Weeknd felt his face again.
The 30-year-old singer chose to abandon his mysterious bandage and CGI plastic surgery in a new advertisement for Pepsi-Cola (Super) before the Super Bowl halftime game. This is the first time in a while to show off his real face.
On February 7, the trailer for the show was only 1 minute, showing a group of fans enjoying his song “Blinding Lights”, including a grocery store worker and a swimming pool cleaner, their singing like no one was watching beat.
At the end, The Weeknd flashed a smile to the security guard at the toll booth, who was interrupted to the scene.
This is the first time fans have seen his true face since the true face of “The Weeknd”
Recently, The Weeknd released a music video for his new song “Save Your Tears” with some disturbing changes to his face-similar to extreme plastic surgery. “But then you saw me and was frightened by you,” he sang appropriately in the video, in which he showed a sparse (curved) nose, swollen cheeks, swollen lips, surgical scars and other terrifying new features .
Fans speculated that it was shameful that it was not nominated at the 2021 Grammy Awards, but other fans took it as an insult to ex-girlfriend Bella Hadid.
However, fans should not panic. The disturbing new appearance is achieved through prosthetics and CGI. He previously worked at Prosthetic Renaissance (makeup effects studio), which has been acclaimed for the transformation of social media.
Weeknd has been using his face as a statement lately, including the tortured aesthetics in the short film “After Hours,” which has the same name as his most recent album. The music video for “Blinding Lights” features a bent, bleeding and bruised mug, which is the look he remade for the MTV Music Video Awards last August. In November, he covered his badly injured face with a surgical dressing and accepted the American Music Awards.
As for “Super Bowl LV”, it is not clear what face “Weekend” will show.