Gazelle is one of the longest-used second-hand smartphone buyers in the United States. The company announced the termination of its trade-in program, which allows phone owners to send cash through phones and other electronic devices in exchange for cash.
The message was sent to certain customers on Gazelle on Wednesday and edge, Which means that if you want to use the program, any potential Gazelle customer must receive a quotation and start the trade-in process before January 31, 2021 (allowing 30 days to send email by phone). The company said that the service will be officially closed on February 1
This is not the end of the Gazelle business. Gazelle’s parent company, ecoATM, was established in 2006. It operates a self-service kiosk that allows you to get cash for second-hand equipment immediately. The Gazelle website is now used as a retailer to sell these equipment at lower prices after refurbishment. (The problem found is that the cost of ecoATM may not be as good as the traditional gazelle mailing program, which usually provides about $300 for the flagship product of the previous year (such as the iPhone 11 Pro).)
Gazelle did not give a reason for the decision, but some major trends in the US mobile business indicate a general decline in the income of cash-for-new services. First of all, there are more people renting smartphones than in the past few years, instead of buying smartphones directly. This has changed a lot from the era when US carriers offered low-cost phones in exchange for strong two-year contracts.
Now, it’s easy to pay a small monthly fee for a mobile phone through programs like AT&T Next Up or Apple’s iPhone upgrade plan, and you can choose to replace the device with a new one after a specified time. Unless you decide to pay off the leased phone in advance, you will not be able to resell it to Gazelle, and since it makes little financial sense, you don’t have to do this.
In addition, the early business of Gazelle developed rapidly when the iPhone was traded in. At that time, selling mobile phones to obtain the latest Apple products was a popular strategy for early adopters. Now, Apple has its own powerful trade-in program (in addition to the rental program) that can almost bring you the same results.