The seven-time Super Bowl champion will launch an NFT platform called Autograph this spring. A representative of Brady told CNN Business that it will bring together some celebrities in sports, entertainment, fashion and popular culture to develop unique digital collections with creators.
Autographs will also be produced featuring Brady, NFT.
Dillon Rosenblatt, Autograph’s co-founder and CEO, said in a CNN statement: “Autograph will bring together some of the world’s most iconic names and brands as well as top-notch digital artists to conceive, create and launch NFTs and have A groundbreaking experience, a community of fans and collectors.”
NFT or irreplaceable tokens are digital content linked to the blockchain, which is a digital ledger system that supports cryptocurrencies such as Bitcoin and Ethereum. Although these cryptocurrencies are interchangeable, which means you can exchange one bitcoin for another identical bitcoin, each NFT is unique. Blockchain allows buyers and sellers to verify authenticity and ownership.
The surge in interest has generated astronomical sales and attracted the interest of celebrities. For example, artwork by digital artist Beeple was recently sold at Christie’s auction house for $69 million. The rock band Kings of Leon released their latest album as NFT, and the first tweet from Twitter founder Jack Dorsey sold for $2.9 million at NFT.
Brady and entrepreneur Richard Rosenblatt (Richard Rosenblatt) will serve as co-chairs of Autograph. The company has also formed a high-profile consulting team including Eddy Cue, Apple’s senior vice president, Lionsgate CEO Jon Feltheimer, and Live Nation Entertainment CEO Michael Rapino, DraftKings co-founders Jason Robins and Paul Liberman, Cameo CEO Steven Galanis, Dodgers, Warriors co-owner Peter Guber Spotify’s advertising business director, DraftKings North America president, Matt Kalish and Dawn Ostroff, etc.
Autographs will also provide interactive products, such as live auctions, physical product delivery and hands-on experience.
And, if you want to know how much NFT the greatest football player of all time can get, take a look at this past weekend. The most expensive trading card in football history, the Tom Brady rookie card, sold for $2.25 million, surpassing the $1.32 million set by FitBit CEO and co-founder James Park last month Purchase history.