Sony’s new Bravia XR TV series will enable customers to watch and play movies through its new Bravia Core platform at some of the highest quality prices on the consumer market.
Sony claims that Bravia XR owners will be able to choose from many Sony Pictures films and watch them using Sony’s “Pure Stream” technology, which enables “near lossless” ultra-high-definition Blu-ray disc quality. Pure Stream also allows streaming of up to 80 megabits per second. In contrast, most streaming services recommend keeping the Internet speed between 15 and 25 megabits per second to achieve proper 4K Ultra HD streaming quality. If Sony’s numbers are accurate, it will be better than many competitors.
In terms of streaming media, Sony’s website points out that customers can stream many titles “at the quality of up to 4K HDR at the time and number of times you want,” but there are restrictions on this. According to the website, the time of streaming availability depends on the Bravia XR model purchased.
Bravia Core will not replace Netflix, but it seems to be specifically designed to show customers the ultimate features of its new TV. It’s kind of like when you buy a TV with true 4K HDR capabilities and play the best 4K YouTube channel to try to see the difference between the new TV and the old TV you just dropped. Sony claims that Bravia XR TV also has “the largest collection of IMAX enhanced movies.” However, it is not clear how many movies can be shown.