In September last year, Selena Gomez launched her own cosmetic line Rare Beauty.
On Friday, the 28-year-old singer released the brand’s highly anticipated Stay Vulnerable series.
‘It’s here! I love how easy these formulas are-you can now use my new @RareBeauty Stay Vulnerable series,” wrote Gomez, who celebrated the launch on Instagram.
Stay vulnerable: Selena Gomez released Rare Beauty’s highly anticipated Stay vulnerable collection at the Sephora store on Friday.
Selena was specially designed for the “Relax” series, creating “five shades that make the eyes, cheeks and lips more pleasing.”
She added that the Stay Vulnerable series and the rest of the Rare Beauty series are only available in Sephora stores and the brand’s official website.
Gomez encouraged her 202 million followers to check the products themselves, including some promotional images and beautiful selfies.
A snapshot of the golden hour shows the star of the Wizard of Waverley Place staring into the distance, her eyelids covered with pink eyeshadow.
Special formula: “Here! I love how easy these formulas are-you can now use my new @RareBeauty Stay Vulnerable series,” wrote Gomez, who celebrated the release on Instagram
Own your best advertising: Gomez encourages her 202 million followers to check the product for themselves, which includes some promotional images and stunning selfies
Selena created a monochromatic appearance, applied a lot of Stay Vulnerable Melting Blush on her cheeks, and applied Stay Stay Vulnerable Glossy lip balm on her mouth.
She put on long black hair, and then gently swept her face to reveal the glittering golden hoop in her ears.
Sephora, which specializes in selling rare beauty products, published its own post to celebrate the release day of the series.
In addition to the enticing replicas, the retail giant also includes a stunning portrait of the Spring Breakers actress with glossy lipstick applied to her lips.
Promotional time: Despite the pandemic, Selena conducted countless virtual interviews and promotional videos, adding hype to the series’ debut
For this photo, Selena is always in front of vanity and shows the appearance of a dramatic winged eyeliner with a bold neon shadow.
Gomez launched the Stay Vulnerable series on Tuesday, and she revealed that she has been testing herself for months.
The star at the time said: “I have been wearing it for a while and can’t wait to try it.”
Surprise! Gomez (Gomez) released the Stay Vulnerable series on Tuesday, she revealed that she has been testing her series for several months.
Test it out: “I’ve been wearing it for a while and can’t wait to try it out,” said the star at the time
Despite the pandemic, Selena conducted countless virtual interviews and promotional videos, adding hype to the series’ debut.
Selena visited her makeup artist Hung Vanngo and showed up through a webcam with bold red lips and flawless complexion.
Before launching Rare Beauty in September, Gomez was puzzled by this inclusive brand based on natural beauty and the message behind it.
Purposeful beauty: Before the launch of Rare Beauty in September, Gomez struggled with this inclusive brand based on natural beauty and the message behind it; Selena pictured in December
The star said in a statement: “I am very happy to release beauty products that not only feel great, but also celebrate making each of us rare.”
“These products are not meant to be someone else, but to become one’s own identity, whether it is a shaky bold makeup or almost no makeup.
Makeup is a pleasure, not what you need. I hope everyone can be as beautiful as themselves.