When it comes to Oprah Winfrey, Prince Harry and the Duchess of Sussex Meghan Markle, the conversation is not cheap.
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According to people familiar with the matter, Winfrey was paying US$7 million to US$9 million in licensing fees for broadcasting rights when he was interviewed by Prince Harry and the Duchess of Sussex.
A two-hour interview is scheduled to be conducted on CBS at 8pm Eastern Time, after the network’s popular news magazine “60 Minutes.” Sunday is one of the nights with the biggest TV consumption.
As part of the agreement between CBS and Ms. Winfrey’s production company Harpo Productions, the network also has the right to license the special program on the international market. In the UK, the interview will be broadcast on ITV on Monday. CBS is a subsidiary of ViacomCBS Inc.
A spokeswoman for the couple said they were not paid for the interview.
According to advertising buyers, CBS hopes to generate approximately $325,000 in revenue during the 30-second business period of the program, which is about twice the price of normal advertising time during that period.
Harpo also promoted to Comcast corps
NBC and Walt Disney the company
The insider said.
Ms. Winfrey has contact with CBS. She briefly served as a member of the “60 Minutes”
Prince Harry and Ms. Markle said last year that they would leave the British royal family. Their departure is difficult. As we all know, the Duke and Duchess of Sussex wanted to register the “Sussex Royal” trademark, but Buckingham Palace officials refused.
Sussexes moved to Montecito, California, and focused on creating various joint ventures for audio and video content, including a five-year agreement with Netflix. the company
According to people familiar with the matter, the value of the transaction is around $100 million.
The couple no longer receive allowances from Prince Harry’s father, Prince Charles, and no longer receive funds from British taxpayers.
A few days after the announcement of the promotional video, interest in interviews surged, and the couple talked about why they left Buckingham Palace.
Big ticket TV interviews used to be the main content of radio and television. The network will compete with each other for top news producers or celebrities. The TV news department stated that they were unwilling to pay for interviews, but they usually end up getting permission to record videos or paying high fees to consultants to obtain themes.
Under this circumstance, CBS News will not participate in the interview or promote it as a news event. This special program is programmed by the CBS Entertainment Department.
— Max Colchester contributed to this article.
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Appearing in the print edition on March 6, 2021, it is “CBS Royally Paid for Winfrey’s Interview with Sussexes”.