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Home / Health / OC launches a public relations offensive to convince skeptics that the COVID-19 vaccine is safe

OC launches a public relations offensive to convince skeptics that the COVID-19 vaccine is safe



As the number of COVID-19 infections in Orange County continues to rise, which has flooded hospitals and made the area’s healthcare system even more strained, county leaders on Tuesday approved the hiring of a public relations firm to help residents Ensure the safety and effectiveness of the coronavirus vaccine.

The move came at a time when county officials announced Tuesday that residents 65 and older are now eligible for the vaccine, marking a significant increase in vaccination.

The decision follows new guidance from the Centers for Disease Control and Prevention and exceeds the state̵

7;s official recommendations.

“My goal is to reduce the number of hospitalizations and deaths as quickly as possible, and we must prioritize the distribution of vaccines to protect the most vulnerable people in our community,” the county health officer and director of the health care bureau, Dr. Clayton Chau, said in a statement . .

The development is the latest sign of an increase in vaccine supply. ThursdayCalifornia instructed counties to open the first stage of qualifications to a broad range of workers in the medical industry, including public health field workers, primary care clinics, specialist clinics, laboratory workers, dental clinics, and pharmacies.

The county also advises residents not to visit New vaccine site at Disneyland Resort No appointment.

The board of supervisors voted to hire Costa Mesa’s marketing consultant Idea Hall to develop a plan to expand contacts with skeptical communities.

Although county officials did not specify the communities they will focus on, a recent survey conducted by the Orange County Department of Health revealed that women, Latinos and blacks aged 35 to 54 as well as those in Anaheim, Costa Mesa and Santa Ana Residents indicated the lowest willingness to be vaccinated.

“What do we need to do? Yes, because unlike testing, it requires education. Education and awareness take time,” said Andrew Do, chairman of the board. “You won’t win people’s favor with one move, one touch, one encounter. You need multiple contacts from multiple sources that they believe to educate them about this process and then reduce their resistance to vaccines.”

Although the scientific evidence on the safety and effectiveness of the vaccine is clear after trials involving thousands of participants (including the elderly and people with chronic diseases), some people remain skeptical. The vaccine is recommended for all adults except adults who have a severe allergic reaction to any ingredient.

The medical institution’s investigation was completed at the end of last year, and it was determined that “the safety of vaccines needs to be addressed in all populations, and certain populations need to protect others through vaccination and address the severity of the disease.”

Overall, 58% of the more than 26,000 survey respondents indicated that they are willing to receive the COVID-19 vaccine.

The result is similar to a poll conducted by the Associated Press-NORC Public Affairs Research Center last year, which showed that only about half of the US population plans to receive the vaccine. This is a far cry from the population (70% of the population) that some experts estimate need to be vaccinated to achieve immunity to the herd. In other words, at this point, with enough people protected, the coronavirus will no longer spread rapidly.

The survey pointed out: “It is clear that the willingness to vaccinate against COVID-19 is much lower than the willingness to vaccinate against seasonal influenza in the past or present.”

As of last week, Orange County has vaccinated more than 56,000 people. As of Tuesday, the county is ready to speed up the slower-than-expected rollout process and has received 176,000 doses from the state. On Monday, the county announced that the first of five large vaccination centers-called the Super POD (Point of Distribution) site-will open this week at Disneyland in Anaheim.

People who qualify for the vaccine are the highest priority in the state and include workers in healthcare and long-term care facilities.

Anaheim Mayor Harry Sidhu said: “The coronavirus has caused both a public health crisis and economic damage.” “With this super site, we will begin to overcome both aspects. Every vaccination in Anaheim will help save lives and accelerate the reopening and recovery of our city.”

The county is expected to vaccinate 7,500 to 8,000 people daily in large centers. Zhou said that the county’s ultimate goal is to complete all vaccinations by July 4.

Zhou urged county leaders on Tuesday to quickly develop an outreach plan, warning that if vaccines are not used effectively, the flow of vaccines from state to county will slow down. He said that the redistribution of vaccines has already taken place in other California counties.

At the same time, the county’s COVID-19 hospitalization rate hit a record high this month, further expanding the troubled medical system. As of Monday, 2221 people have been hospitalized due to COVID-19. Officials said 544 of them (mainly people over 61) are receiving treatment in the intensive care unit.

Chau noted that restrictions on businesses and gatherings will continue until the county can increase the availability of its ICU (still 0%). When he told the supervisors, there were two grandparents who were their granddaughter’s main caregivers (eighth grade), and he used his nose until they died of COVID-19.

He said: “We need to act quickly in the community.” “The important thing is not just reopening our economy. This is caring for our vulnerable communities. Our predecessors are dying and we need to do everything possible.”

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