Netflix signed a multi-year agreement with Kevin Hart and his production company HartBeat Productions to include four exclusive movies starring Hart and a movie co-developed by this comedy star and his company ‘S first record.
Hart recently co-produced a comedy special with Netflix Given zero ** Netflix calls it the “2020 Netflix Comedy Special”, but this new agreement will make lucrative comedy stars even more popular. According to Netflix data, Hart’s movies have earned a total of US$4 billion at the global box office, so it makes sense to use this celebrity power to attract users to streaming services and make them linger.
Relying on well-known comedy stars has always been the secret of Netflix̵
Hart is not without controversy. The most striking thing is that a pattern of homosexual behavior (and tweets) earned him the Academy Award in 2019. The star admitted his mistake, but Hart’s past remarks may attract the attention of some Netflix subscribers.