As early as August, Google Discover began to surface “short videos” to add web pages, regular videos and later AMP-based web stories. Google will test YouTube Shorts and other short-form content in Discover before the US Beta version is about to be released next month.
The card has a YouTube playback logo in the upper left corner, while the video title and “YouTube” are displayed below. Tap to instantly open the YouTube app and a new full-screen player, where you can like/dislike, view comments, share and view “more”-description, report or send feedback. There is no search bar, the only control is play/pause. You can swipe up to jump to the new shorts, then swipe down to go back.
Last year, when we first discovered the “short video”
Back in “Discovery”, you can select “Don’t show this content again” from the overflow menu, and the carousel is displayed next to the AMP “Story”.
The carousel will display 10 videos, and the content shown here is slightly different. The “YouTube shorts” has a maximum length of 15 seconds and was created using the “shorts camera”, which is currently only available in India. This new “short format video creation tool” can be accessed through the “Create” menu in the bottom bar of the YouTube app. You can select music while recording, adjust the speed and set a hands-free countdown timer.
However, YouTube encourages all creators to upload vertical short videos up to 60 seconds long and mark #Shorts in the title or description. These videos are also displayed in the aforementioned special player user interface, various carousels in the YouTube app, and (now) Discovery.
Today, Google Discover has displayed regular YouTube content as a complete card, and the Shorts added today is a natural extension that will help improve the Beta format. In announcing that the Shorts camera and beta version will soon enter the US market, Google said, “The YouTube Shorts player now has more than 3.5 billion views per day worldwide.”
Google Discover’s YouTube short video carousel is still being tested and has not been widely promoted.
FTC: We use profitable car affiliate links. more.
Check 9to5Google on YouTube for more news: