Samba TV, a third-party streaming rating company, reported on Monday that 3.6 million households watched Warner Bros./Legend for at least 5 minutes Godzilla vs. Kong Used on HBO Max from March 31st to April 4th in the first five days on the picture.
Although HBO Max did not provide any official ratings data Godzilla and King Kong Samba’s previous data showed that in the first four days, the fourth quequel had more viewers than the previous HBO Max movie: Christmas weekend Wonder Woman 1984 There are 2.2 million American households (at least five minutes), and Jack Snyder’s Justice League Reached the clock frequency of 1.8 million American HBO Max homes (for at least five minutes).
Please note that Samba TV will only poll viewers of terrestrial smart TVs.Nevertheless, its data is still Godzilla vs. Kong In support of WarnerMedia’s consumer direct executive vice president and general manager Andy Forssell’s statement on Sunday that the film “has been watched more than any other movie or film on HBO Max since its release.”
‘Godzilla fights. Kong’s 5-day box office is $48.5 million, pushing the domestic box office to get rid of the impact of pandemic depression
What Warner Bros. reported in a simple way Godzilla vs. Kong Is its domestic box office revenue in the first five days (a total of 48.1 million U.S. dollars (updated by Comscore)); this is an undeniable hit film, it heralds a comeback of film screenings, because the exhibition is due to the big year after year. It was popular and closed, and it was damaged.
Forssell also added on Sunday Godzilla vs. Kong “HBO Max’s audience speaks very clearly and loudly: they like this movie and watch it more than once.”
There is no doubt that Warner Bros. has done an excellent job here, bringing the American audience back to the cinema. Godzilla vs. Kong When the pandemic casts a shadow on fans. Considering that only 55% of the US-Canada exhibition market is operating, this is also an excellent box office performance for Warner Pictures. The combination of the activity title and the holiday weekend (76% of kids are out of school on Friday) finally reached its peak. Godzilla vs. Kong Soaring to the industry’s forecast for the first five days of the weekend, between US$20 million and US$30 million.
Domestic BO success Godzilla vs. Kong There are many gains: First, it clearly shows that young people (64% of men, 52% of men under 25) did not refuse to watch movies.
Secondly, the theater is much stronger than the number of HBO Max subscribers/viewers there. If the audience of the service is so active, why doesn’t WarnerMedia publish any numbers?Although it looks like an orange in comparison, the HBO linear and HBO Go streaming apps attracted 19.6 million viewers to watch the TV series ending game of Thrones In May 2019 (13.6 million of that number came from a linear broadcast at 9pm EST).
Similarly, many competitor box office sources have asserted that even more money can be made here Godzilla vs. Kong If it’s not on HBO Max, what’s interesting is that I have HBO Max and Regal on the street Godzilla and King Kong. But there is no reason to rush to spend $80 for a family of four to watch a movie, because I can basically watch the movie on HBO Max for free.Now, if I don’t have HBO Max, or don’t provide the option to watch movies at home, then I will definitely watch it in the theater Godzilla vs. Kong. HBO spends $15 a month for me to watch their entire streaming media catalog. Here is just a simple example to prove that WarnerMedia lost $80 on BO (if you want to understand the technical level of the rent cash earned by the studio , You need to pay $40)).It can also be said that those who have seen it Godzilla vs. Kong In the beginning, it was not a person watching a movie at home. However, why give up the title of the senior event?Better push people’s expectations Godzilla vs. Kong Let everyone in the family wait.
In all fairness, Warner would say that due to the pandemic, their theater HBO date is only this year, and they have reached an agreement with Regal to respect the exclusive 45-day theater time in 2022, and so on. . , ETC.
But it is important to pay attention to the dramatic date and date version of the streaming media release may encroach on BO, because the Wall Street analysts who support streaming will only use the success of the past weekend Godzilla vs. Kong As evidence that this novel model works.
I heard that HBO Max subscribers have already seen it Godzilla vs. Kong Twice it can only make exhibitors cringe: since mid-March last year, they have struggled to survive, but later lost tickets that the cinema owner had never seen before. My source predicts that as more and more event titles (such as Respect Drama Window) flood the calendar, these movies with running dates and dates will be more difficult to book screens. We are still living in the unusual circumstances of the pandemic, with a large number of seats (New York City still does not exceed the 25% level), and 45% of Canadian theaters in the United States are still closed.
Samba TV further reported today that 225,000 British families watched Godzilla vs. Kong Fourquel, directed by Adam Wingard, set the highest single-day ratings in the United States and the United Kingdom on March 31.
In those watching Godzilla vs. Kong In the United States, the index of audiences with annual incomes of less than $50,000 is too high, as are younger audiences (under 45), black (24%) and Hispanic (26%) audiences. Among the top 25 markets, the Sacramento index gained the most (+40%), followed by Chicago (+23%). By comparison, WW1984 Households earning more than $100,000, households aged 25-54, Hispanic households (+17%) and Asian households (+14%) are over-indexed. By the end of 2020, WW1984 Each Samba TV has 3.03 million households.