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Frances Berwick establishes the NBCU entertainment business unit leadership team-deadline



Frances Berwick revealed the senior leadership team, which will work under the leadership of NBCUniversal’s entertainment business unit.

The former president of Lifestyle Networks assumed a larger role within the company as part of the reorganization, and Paul Telegdy resigned as chairman of NBC Entertainment.

Prior to this, Chris McCumber, president of American Networks and Syfy Entertainment Networks, was about to leave NBCUniversal after working for the company’s flagship entertainment cable network for 19 years.

NBCU merged all of its English linear networks into one group and was supervised by Berwick on the business side. Berwick will conduct operational supervision of all networks and time periods, and be responsible for debugging and obtaining content to be optimized on these platforms. In addition, Berwick̵

7;s team will implement windowing and scheduling strategies in the NBC broadcast network and cable entertainment network.

Warner Bros. confirmed that the outgoing president of Warner Bros. Television, Susan Rovner (Susan Rovner) is expected to work with Berwick in program production.

Jeff Bader Will host the program plan and add six cable entertainment networks to his current NBC supervision.

Val Boreland Will expand her responsibilities in the entertainment and life cable group purchasing and content planning to oversee the acquisition of all its networks and platforms (including Peacock).

Chris McCumber retired from the United States and became the president of SyFy after nearly two decades of campaigning at NBCU

Liz MahaffeyResponsible for overseeing the work of Peacock as the leader of its consumer insight team, will now increase her research and insight into entertainment brands, focus and prioritize its audience intelligence work, and promote cross-platform insights. She will also manage the company’s research function.

Lauren McClester Will become a business executive.

Jenny Storm Will strengthen her role in NBC Sports by adding entertainment marketing within her purview. She will continue to report to NBC Sports Group President Pete Bevacqua on her sports responsibilities.

Chip SullivanHe has been leading the communication of NBC Entertainment for the past five years and will now be the director of communication in all its entertainment networks. Chip’s responsibilities will include internal and external communication, publicity and talent relations.

In an internal note to employees, she said that she was “very happy to spend time with our group leaders in the past few weeks. When we started building a new department, I was always interested in the talent and expertise we had The level is impressive, although not surprised at all.”

She added: “These executives are selected from the portfolio. They have deep knowledge, rich experience and a desire to change to bring our business into the future.”

She wrote: “Our goal is to be clear as quickly as possible, while keeping in mind that our priority is to make decisions in a deliberate and wise manner.” “Changes may bring uncertainty. I will not underestimate the difficulty of this navigation. At the same time, we must do all the necessary work to continuously create high-quality content and attract our consumers. Although change can bring challenges, it also brings opportunities. By integrating resources and leveraging the expertise of our entire product portfolio, We can form centralized teams that are more agile, innovative and overall better able to compete in this evolving content environment.”




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