Morgan Stanley (Morgan Stanley) analysts said on Wednesday that they are tracking air quality reports in Chinese cities that indicate an increase in industrial activity related to iPhone 12 production.
Two new iPhone 12 models were on sale last week, and two more models were on sale next month. This is a few weeks later than Apple’s traditional pace, which aims to release the new iPhone in September, and the delay is likely due to interference caused by the Covid-1
For Morgan Stanley, air quality is one of the clues.
“Using air quality data from a non-profit platform that collects and publishes air quality data in China, we track nitrogen dioxide levels (control temperature, humidity, wind, etc.). According to the European Space Agency, this is an Among the four Chinese cities where Apple’s manufacturing partners have a large number of manufacturing operations, it is a first-level indicator of industrial activity.”
Analysts believe that in Zhengzhou, China (the main production base of Apple’s manufacturing partners), reduced air quality indicates an increase in production.
“As of October 26, Zhengzhou’s air quality data (also known as the “iPhone City”) showed that the level of industrial production has soared recently, which is about a month later than the historical seasonal level. We believe this is related to the increase in mass production of iPhone 12. Coincide.” Morgan Stanley analysts led by Katy Huberty wrote in a report this week.
Morgan Stanley believes that Shenzhen’s industrial production increased in early September, but fell below historical seasonal levels. Analysts found that in Chengdu, industrial activity has been on the rise in recent days. In Chongqing, industrial production has risen sharply in recent days, following the rise and fall in September.
Apple announced its fourth quarter earnings report on Thursday. However, since the results reported by Apple will end in September, it will not include any iPhone 12 sales.