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Box office: “Godzilla vs. King Kong” sets a record for the premiere of the pandemic weekend



“Godzilla vs. King Kong” broke into the box office record of the pandemic era, giving Hollywood studios and theater owners hope that people are ready to return to movies after a year of watching Netflix at home.

This tent from Warner Bros. and Legendary Entertainment generated $32 million in revenue over the weekend and $48.5 million in the first five days of release. This exceeded industry expectations and easily marked the biggest debut since the coronavirus attack. Before this weekend, “Wonder Woman 1984” (Wonder Woman 1984) had the highest three-day box office at $16.7 million, followed by “Tom and Jerry” at $14 million.

The shooting results of “Godzilla vs. King Kong”

; are particularly impressive, because the film can also be purchased for free from HBO Max subscribers. The studio did not provide any specific statistics or indicators, but the audience that said “Godzilla vs. King Kong” is larger than any other movie or show since the release of HBO Max. “In Canada, where 80% of the market is still closed, “Godzilla vs. Kong” was simultaneously distributed through high-quality video-on-demand, and received $3 million in revenue through various digital platforms.

David A. Gross, head of film consultancy Franchise Entertainment Research, said that given the “remaining difficult situation”, the number of weekend openings was “strong”. He said: “Although this is half of the normal situation, the weekend is a clear and positive sign that the inner power of going to movies will not disappear.”

In the international box office of “Godzilla and King Kong” released last weekend, monster mashup revenue exceeded $236 million. It brought in another US$71 million in box office revenue overseas this weekend, including a strong US$44 million in China, and the film’s global box office revenue reached US$285 million.

The box office of “Godzilla vs. King Kong” is certainly encouraging, but due to the pandemic, the US box office has not fully recovered from the year-long catastrophic closure. According to Comscore, more than 55% of movie theaters in the country have reopened. However, many companies (including those in New York City and Los Angeles) are operating with the ability to reduce pandemic security agreements.

At least until the Memorial Day weekend in May, the release calendar still shows potential blockbusters. However, the screening of “Godzilla vs. King Kong” will encourage Hollywood film studios to keep dating for summer hits, including “Quiet Place II” and Disney’s “Clura” (May 28), Warner Bros. . The musical “In the Highlands” (June 11), the sequel to “Fast and the Furious” “F9” (June 25) and “High Aspiration: Maverick” (July 2).

Exhibitor Relations Media Analyst Jeff Bock said: “This is a good signal that the release schedule will stabilize and audiences everywhere will shine in the summer.” He pointed out that although The epidemic has not yet been eliminated, but it seems to be moving in a positive direction. “As the rate of vaccination has reached a record rate, and there are still social distancing agreements, we should see a huge increase in the sales of movie theaters in the summer.”

Godzilla vs. Kong (Godzilla vs. Kong) directed by Adam Wingard is an escapist, dynamic tent that seems to benefit from the dramatic experience. To be sure, viewers can enjoy it on the sofa, but analysts suggest that people are eager to see the famous monster on the largest screen. Warner Bros. said that advanced formats, including Imax and Dolby Cinema, accounted for a large percentage of sales this weekend. The movie-goers seem to be digging into the epic conflict with the Titans, which resulted in the movie being awarded the “A” title on Cinemascore. Its eponymous MonsterVerse franchise is popular, but not as popular as it was, “Godzilla” in 2014, “Hole: Skull Island” in 2017, and “Godzilla: King of Monsters” in 2019.

“Time is everything.’Godzilla vs. King Kong’ is at the perfect intersection of increased consumer confidence and suppressed desire to watch movies, welcoming movies that really scream’event movies’,” he said. Paul Dergarabedian, senior analyst at Comscore.

“Godzilla vs. Kong” is not the only new version this weekend. Sony Pictures’ horror film “The Unholy” received $3.2 million in revenue from 1,850 locations, which is a modest start to a low-cost film. In the box office rankings, it beat Universal Pictures’ action thriller “Nobody” by a narrow margin. “Nobody”, played by Bob Odenkirk, whose dad turned into a guerrilla star, ranked third with a box office of $3 million in the second weekend, raising its domestic box office revenue to $11.8 million.

In the fourth place, Disney’s animated adventure film “Raya and the Last Dragon” earned $2 million from 2,031 locations. The movie was also shown on Disney Plus at a high price of $30, and the box office revenue in the United States has reached $32 million. “Tom and Jerry” ranked in the top five, accumulating $1.5 million in the box office on the sixth weekend of the theater. So far, the film has a box office of $39.5 million in the United States and can also be purchased on HBO Max.




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