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Blair Rich resigns as president of Warner Bros. Global Marketing Film – Deadline



exclusive: The deadline is informed that Blair Rich (Blair Rich) will resign as President of Warner Bros. Pictures Global Marketing and President of Warner Bros. Home Entertainment at the end of the year. Rich has established strong relationships with filmmakers and is a highly regarded executive in the marketing field. Since January 2018, she has held the top marketing position, but she has spent a full 23 years of her career at Warner Bros. I know that exiting is not harsh. She wants to change, which seems to be the right time, because many of the executives she grew up there have moved in. As you read this article, she is telling her employees.

I confirmed to Warner Bros. and provided Deadline with the following statement:

Rich said: “It is my greatest honor to spend the first chapter of my career at Warner Bros., but after 23 years, it is time to find something new.”

; “I am very happy to work with so many outstanding managers. , And cherish those amazing filmmakers and artists who enthusiastically cheer for this work, seeking to connect global audiences with their extraordinary glasses and stories. Most importantly, lead the most talented marketing in the business The team is our greatest honor, and I know that they will continue to achieve infinite achievements in the future.”

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Toby Emmerich, Chairman of Warner Bros. Pictures Group, said: “Blair has performed well during his tenure at Warner Bros., creating and executing many unique, eye-catching and award-winning advertising campaigns. She is a thoughtful and thoughtful person. Her leader is respected by employees, peers and filmmakers. Blair has built an excellent team and established a standard of excellence, which will continue to be her legacy. We understand and support her desire to expand her horizons, And I hope she will undoubtedly be in the best and exciting state in the next stage.”

Rich was nominated for Best Picture after standing out in the Warner Bros (Warner Bros) hit song’s imagination campaign A star is bornwith Crazy rich Asian. She is in charge of campaigning for other successes, including JWell, it, Inception, the Dark Knight trilogy, The Harry Potter franchise, to name a few.

Deadline to receive an internal memo from Rich to his colleagues:

Memo staff:

23 years ago, when I was 22 years old, I walked into the glass building as a marketing trainee in international drama marketing. Of course, I already thought that I had an internship in Jeff Goldstein’s Western Distribution department when I was 18 years old, and then worked several times in the European marketing office in London. I am ready to welcome the world! I remember sitting in my cubicle making my own stationery, just saying that “marketing” was my title because I was worried that if there was an “intern” label, no one would take me seriously.

The rest is history.

After more than 450 campaigns, the following points stand out:

I have been surrounded and supported by the best executives in the business, and I am deeply grateful for their leadership, partnership and collaboration.

I can’t believe how lucky it is to work with so many of today’s most surprising and outstanding artists. My passion for filmmakers and their artistic creation is limitless. I have always been in awe of the responsibilities they have entrusted to me. They have conveyed their many years of vision to the audience. The required leap of faith and trust is being humbled and will never be lost to me. They shaped my worldview, taught me to take bold, daring adventures, and encouraged me to be fearless when I believe in the power of stories.

I am proud to lead the most dynamic and talented marketing team in the business. We work hard to break the limit, break records, and dream bigger. You are all excellent. I will always be your biggest supporter, loudest cheerleader, and true believer in achieving your goals. As your business develops, please unswervingly understand that you have unparalleled creativity, unparalleled strategy and innovation capabilities, and your ability to create cultural moments that stop the world and attract attention. Your ability to connect with the audience is limitless.

From a more pertinent perspective, I absolutely love all of you and thank you very much for your trust in this journey. You are extraordinary, and my belief in all of you is eternal.

This is the greatest adventure, and I can’t wait for the next adventure.

With love and gratitude,
Blair

***

Prior to this, there was news earlier this week that the two senior executives of the department, JP Richards, co-president of WW and Jim Gallagher, executive vice president of animation and family Will leave in February and is undergoing an ongoing WarnerMedia reorganization.

Rich has supervised the global creative advertising, publicity, media, global digital, global promotion, global research and multicultural groups of Warner Bros. Pictures, and handled various productions issued by Warner Bros. Pictures and New Line Cinema and Studio on HBOMax. Partners and movies. She is also responsible for the home entertainment marketing business.

Rich’s previous position was President of Global Marketing at Warner Bros. Pictures. Prior to this, he also served as Executive Vice President of Global Marketing. She also served as the Senior Vice President of Marketing and Creative Advertising for Studio’s International Film Division and previously served as Vice President. Georgetown U graduates joined Warner Bros. Pictures International as marketing trainees and were promoted.

Rich is the daughter of the late TV tycoon Lee Rich. The latter ran Lorimar Television and later MGM/UA. Beauty Award and Emmy Award. The Walton family.




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